Mophie,  popular iPhone and iPod accessory and battery add-on maker, will unveil at Consumer Electronic Show  in Las Vegas this month its iPhone credit card reader and third-party app .

Accessory, named “Credit Card Reader” along with a complimentary third party processing application will allow iPhone users to accept credit payments by swiping their credit cards through a special casing attached to their mobile phone.

The device, which will turn any iPhone into a credit card reader, will be a direct competitor to Square, which is developed by Twitter co-founder Jack Dorsey.

Mophie’s credit card reader will compete with other electronic payment solutions such as Swipe ($0.99 on iTunes App Store), VeriFone’s PAYware Mobile, Intuit’s GoPayment and Square.

UPS today announced an industry-first application for BlackBerry(R) devices that not only ships and tracks packages but also finds the nearest UPS location.

Available tomorrow for free downloading at www.blackberry.com/appworld, the new UPS Mobile(TM) App for BlackBerry enables users to track shipments, create shipments using the My UPS address book, calculate shipping rates and time-in-transit and then find the nearest UPS location.

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Discover has launched a new Discover Mobile iPhone application – now available as a free download from the iTunes App Store. Access your Discover account information securely anytime, anywhere with the FREE Discover Mobile iPhone and iPod touch application.

Features:

• View your account summary including: current balance, last statement balance, minimum payment due, payment due date, last payment made, credit available, and Cashback Bonus balance
• Make a Discover card account payment
• View recent transactions
• View recent and pending payments
• View rewards activity
• Enroll in quarterly 5% programs

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Mobile blogging is an exciting phenomenon that is sweeping the blogosphere. One of the reasons why a lot of bloggers are attracted to the medium of blogging in the first place is that they enjoy being able to make frequent updates and posts that keep all of their visitors up to speed with current situations. Mobile blogs, or “moblogs,” take this to the extreme by allowing users to post things literally as they happen. This new wave of moblogs and mobloggers keep web surfers up to date with good and bad events of importance as they occur all over the world, helping to make international communication faster and more accurate.

Many people feel that the limitations of blogging have a lot to do with geography. After all, there is only so current that a blog can be when you need to run home and boot up in order to update it. However, mobile blogging marks the beginning of an thrilling new era when web-based communication can happen spontaneously from any location. Moblogging devices mean that there is almost nowhere on the planet that remains off-limits for bloggers.

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Mobile devices, mobile phones and PDA’s are one of the last great frontiers of viral advertisement opportunities. However, we have become experts at filtering everything, our air and water, our e-mail and pop-ups, and our mobile devices as well. We are good at filtering.

The very idea of unwanted advertising streaming through our Blackberries is abhorrent. Mobile devices are the ultimate opt-in medium and, therefore, a great way for marketers to connect with users…if that’s what the users want. “WANT” is the key word here. How should marketers approach the medium?
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