Mobile coupons – the new couponing standard

Margento Mobile Coupons is is flexible mobile couponing solution, enabling both pull and push coupons distribution methods, various easy and fast coupon program enrolment scenarios and convenient coupon redemption.

Mobile coupons are coupons in a digital format, not paper, and created, distributed, redeemed and tracked via Margento System and people using their mobile phones.

Because of mobile phones ubiquity and the fact that they are almost always by a person’s side, by default, mobile coupons are available at pretty much anyplace and anytime.

Margento is well aligned with short- and long-term trends in the coupons industry:

1. Couponing is on the rise – whenever there is economic hardships, coupons usage increase.
2. While retailers are continuing and even accelerating their discounts offering, they make coupons restrictive by imposing shorter redemption duration periods and more purchase requirements to use the coupon.
3. From paper to digital coupons – Over 90% of coupons used today are offline coupons: newspaper coupons and those mailed directly to you. However, with growing online commerce, more and more people are using online coupons. With Margento, you can send coupons directly to your customers cell phones, freeng them the above mentioned hassle.
4. Connecting online coupons with existing store-loyalty programs – Most shoppers already participate in retailers’ loyalty programs. Margento enables retailers to easily integrate loyalta, coupons and even mobile gifts programs.
5. Mobile commerce innovations – Next to loyalty programs Margento offers complete software and hardware solutions to facilitate mobile payments. Thus, Margento is creating next generation of mobile payments and mobile coupons redemption solutions, that are available now.

Mobile couponing is gaining ground. With Margento, it is already here. It brings relevant information to shoppers who can make informed buying decisions resulting in cost savings and shorter buying process. It allows retailers to reach their customers easily and cost-efficiently, driving their sales and building their brand.

Tags: couponing solution, coupons, digital coupons, loyalty, margento, mobile, Mobile Commerce, mobile coupons, mobile news, mobile Pay, mobile payment, Mobile Payments, mobile phone, mobile phones, payment, phone

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