It allows the user to optimize, verify, track, navigate to and report the statuses of a complete range of daily trip orders in real time.What looks to be a fancy user interface application is running on extensive Telargo system, that allows trip orders to be scheduled, optimized and tracked in the most demanding real time situations.

Some of the benefits of Delivery Manager for Android

1. Workflow support
2. Real time trip order execution
3. Integrated CRM data
4. Navigation
5. Proof of delivery signature capture
6. Bar code scanning

The Android based Delivery manager is running as an upgrade of the Telargo On-board hardware. A reliable and robust Telargo technology has been proven in some of the world’s most demanding environments, subject to the outages of GPS signal due to high buildings (Hong Kong, New York), tunnels (Alpine regions ) and weather influences (Dubai, Sumatra).

More about Telargo at: telargo.com

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Brooklyn Center-based Caribou Coffee used a mobile marketing couponing company called Cellfire to send coupons this year for its new Acacia Organic Blend and Northern Lite Latte.

“We looked at mobile marketing as a way for us to drive store traffic and gain trial for a new product launch,” marketing manager Jake Miller said. “If we can get trial, we know there is a good chance that guest will come back again.” He declined to give details on the results but said Caribou would use mobile marketing coupons again.

MixMobi, a Plymouth mobile marketing startup, is launching a technology platform that lets retailers build coupons that can be “tweeted” on the social media site Twitter, which appears on cell phones as well as computers.

MixMobi co-founder Lisa Foote is letting small marketing agencies experiment with the technology to work out the bugs before the launch. Sprout.mn in Minneapolis designed a coupon for the Seward Co-op advertising 50 cents off at the deli this weekend.

“I think the consumer definitely wants mobile couponing,” she said. “I think people are really hungry for deals, and more than 90 percent of Americans carry cell phones.”

To be sure, technologists have heralded mobile marketing coupons for several years with little effect.

But a sudden surge of interest by big- name retailers and packaged-goods companies, coupled with better technology, is creating buzz for the mobile marketing coupon this year.

Only 3 percent of consumers used a mobile marketing coupon in 2008, but more than half of them knew about them, Forrester Research, a technology consultancy, reported this year.

The recession has advanced coupon usage in all its forms, including online. Digital coupons were the fastest growing Web site category last November, with visitors to coupon sites up 32 percent over October 2008, said comScore Inc., another technology research company.

Put it all together, and advertisers see cell phones as 277 million tiny electronic billboards in every pocket or purse.

“It’s a big area of interest these days. I’ve been getting tons of calls about this,” said Evan Neufeld, a senior analyst for mobile communications for comScore Inc.

Mobile marketing coupons have become a buzzword inside the big packaged-goods companies, Neufeld said. “They all say they want a mobile strategy,” he said. These companies will insure consumers see more ads, he said.

The popularity of smart phones, with their larger, made-for-the-Web screens, is driving the trend, too. Coupons look better on bigger screens, marketers say.

Although smart phones like the Apple iPhone and RIM’s BlackBerry make up only 17 percent of all cell phones, handset makers are introducing a new breed of cheaper smart phones this year.

Cellfire Inc. in San Jose, Calif., which did the coupons for Caribou Coffee, said the cell phone has become the new shopping list. It does work for grocery chains like Krogers and Safeway.

“The phone is really starting to emerge as more of a lifestyle device instead of just a communications device,” said Dan Kihanya, vice president of consumer marketing.

SmartSource, published by News America Marketing, might be the largest test of the mobile marketing coupon yet.

SmartSource will instruct people to text the word “coupon” to a number. Once they agree to give up their e-mail address, they can select up to 13 coupons for brand names such as Huggies, Trident and Tyson on their phone browser. Those selections are sent to their e-mail and must be printed out, which is an additional step.

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Competition to secure the ranging for the Apple iPad is expected to be fierce, with Orange a potential frontrunner at present. While the Apple iPad does not allow for mobile phone calls, its expansive 10” touch screen provides users with the ability to view web pages, video and digitised newspapers and magazines – making it a leading mobile working device.

Steve Jobs, Apple CEO, said: “The iPad is something completely new. We’re excited for customers to get their hands on this magical and revolutionary product and connect with their apps and content in a more intimate, intuitive and fun way than ever before.”

The sheer mass of mobile accessories related to the Apple iPad will make this a very unique and interesting device to use. With over 150,000 applications available from the Apple App Store and completely remodelled iWork software the ability to create word documents, spreadsheets and presentations on the move has never been easier.

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The lightweight aluminium shell of the handset creates a design and feels reminiscent to that of the Apple MacBook Pro. However, there are still remnants of the successful HTC Hero design, with the unforgettable ‘chin’ still present.

As the phone is integrated with the latest Android 2.1 software, the HTC Legend is fully controllable via voice, supports multi-touch usage and its upgrade of RAM from 288MB to 384MB will enable users to use a significant number of applications simultaneously.

The multi-touch option allows users to navigate and switch between home-screens, as well as inviting swift and clinical use for e-mail and web pages, with the ability to zoom in and zoom out on images and text alike.

Perhaps the most innovative addition to the HTC Sense interface is the brand new Friendstream application, bringing together all forms of social media, including Facebook, Twitter, MySpace and additional contacts to allow users to keep their finger on the pulse socially – a news feed of status updates across all platforms can be accessed at the touch of a button.

With the HTC Legend in line for release on the UK market at the beginning of Q2, the Legend could truly become a figurehead for mainstream HTC smartphones.

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Highlights / Key Facts:

Now, iPhone users have a fully secure, proven and easy-to-use mobile payments service available at their fingertips. Recently named Technology Pioneer 2010 by the World Economic Forum, Obopay is an innovative mobile payments service provider in the U.S. as well as international markets. Obopay has established partnerships with companies such as Nokia, MasterCard, AT&T and Verizon Wireless.

Obopay iPhone application features include:

• Send money to anyone with a US phone number

• Send money to your kids or anyone 13 years of age or older and track how they spend the money all from your iPhone

• View full transaction history from anywhere

• Receive money free of charge regardless of how many people send you money or the amount you receive

• Set up your account to automatically deposit the funds that you receive into your own bank account without having to manually intervene

• Request money from contacts

• Receive a Push Notification when you get a request for money

• Check the status of a request anytime, from anywhere

Some of the more popular uses of Obopay include:

• Parents sending money to children: Parents can instantly send money to their teens – or any family member – using Obopay on the iPhone.
  • Obopay is a unique application in the App Store that allows parents to set up controlled accounts for their children and see at a glance where the kids are spending the money, schedule recurring “allowance” payments into the account and send emergency money to family members. It also prevents the danger of children incurring overdraft penalties or interest charges or potentially damaging their parents’ credit.
  • Teens receive a prepaid card with their name embossed on the card and immediately can access the received money at any ATM or merchant location which accepts cards.

• Splitting the bill: One no longer needs to worry about friends not having exact cash at dinner when splitting the bill, because they can pay you back on the spot with Obopay.
• Small and medium-sized merchants: Small and medium-sized merchants such as gardeners, babysitters, contractors and online merchants now can be paid instantly through a secure environment creating efficiencies and greater convenience.
• Obopay leverages Apple’s iPhone OS platform and alerting capabilities by giving users comfort that their payment was successfully sent and received.
• Obopay offers a companion MasterCard prepaid card, thus enabling iPhone users to have up-to-the minute awareness of their available balance and recent transactions.
• It’s free to download Obopay to your mobile phone, sign up for the service, access your account information as well as receive money. Sending money costs as little as $0.25 per transaction.

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VeriFone’s payment solution for the iPhone (www.paywaremobile.com) puts mainstream payment processing capabilities in the hands of small business merchants who need a mobile card acceptance solution for enterprises such as home repair, small cafes, door-to-door sales, or virtually any other type of business. The hardware and software solution will begin shipping January 15 and is available free to those who sign up for a PAYware Mobile secure gateway service agreement.

PAYware Mobile includes a PA-DSS approved payment app and a sleek and durable card reader that slips over the iPhone to accommodate card swipes and allow merchants to avoid high-cost “card-not-present” fees. The combined hardware and software provides the strongest card payment security available for the iPhone, including VeriFone’s VeriShield Protect end-to-end encryption solution as a standard feature.

“The complete PAYware Mobile solution brings secure payment capabilities to merchants who previously could not justify a dedicated payment acceptance device. We believe this represents a potential market of millions of small businesses worldwide,” said VeriFone CEO Douglas G. Bergeron.

“Banks and processors are concerned about the security issues of unapproved merchants using unregulated software and insecure fobs to accept card payments,” Bergeron added. “PAYware Mobile leverages VeriFone’s proven payment and security expertise to provide the ultimate in end-to-end protection against payment fraud and misuse on an open and unregulated platform such as the iPhone.”

VeriFone’s iPhone payment solution will be available through existing bank acquirer and ISO channels, as well as direct from VeriFone. VeriFone also expects to eventually make PAYware Mobile available wherever mobile phone accessories are sold. Customers who sign up directly with VeriFone without existing merchant accounts will be directed to a variety of payment processor options.

PAYware Mobile is connected to First Data, and will be available for shipment through TASQ Technology, a First Data company.

Edward (Ed) Labry, president of First Data’s retail and alliance services business unit, said: “We are pleased to support VeriFone’s new iPhone payment solution, and believe it will generate many new electronic payment transactions.”

Transactions initiated by PAYware Mobile will be managed through VeriFone’s PAYware Mobile secure gateway and routed to one of many credit card processors for authorization and settlement. VeriFone expects to make PAYware Mobile fully available to most other processors.

The PAYware Mobile card reader utilizes a secure magnetic stripe read-head and firmware certified to the Federal Information Processing Standard FIPS 140-2. Card details are immediately encrypted during the card swipe process, meaning no sensitive data ever reaches the payment app, eliminating the possibility of compromise either on the iPhone or when information is transmitted over WiFi or cellular wireless.

Merchants can reserve a system and view service options and fees at www.paywaremobile.com. An EMV version for international payments will be available in the spring.

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Features:

• View your account summary including: current balance, last statement balance, minimum payment due, payment due date, last payment made, credit available, and Cashback Bonus balance
• Make a Discover card account payment
• View recent transactions
• View recent and pending payments
• View rewards activity
• Enroll in quarterly 5% programs

Manage your account your way—wherever you go. Simply use your existing Discover.com user ID and password to login to Discover Mobile. You have access to your account information through a secure, password-protected authentication process.

Downloading of the Discover Mobile application is FREE, but data rates from your wireless provider are applicable.

Apple, the Apple logo, iPod and iTunes are trademarks of Apple, Inc., registered in the U.S. and other countries. iPhone is a trademark of Apple Inc.

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Just enter your Starbucks Card number and your iPhone ‘becomes’ your Starbucks Card.

You’ll be able to check your balance, register your card, and enjoy rewards like free brewed coffee refills and 2 hours free AT&T WiFi every day. Plus – you can also reload your card with any major credit card. And for a limited time, the first time you reload $25 or more using your Visa card, you’ll even earn a $5 bonus.

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